Logo Design Guide
A logo is more than just a symbol—it’s the face of your brand. This guide is crafted to help you understand the different types of logos and their unique characteristics, so you can make an informed choice for your business. Whether you’re looking for a minimalist design, a bold emblem, or a playful mascot, this resource provides examples and inspiration to kickstart your journey toward a custom-designed logo that truly represents your brand identity.
Wordmark (Logotype)
A logo made entirely from text, focusing on the brand’s name in a unique typeface.
Lettermark (Monogram)
A logo made from initials or abbreviations of a brand name.
Icon (Symbol or Brandmark)
A standalone symbol or graphic without text that represents the brand.
Combination Mark
A logo that combines both text and a graphic/icon.
Abstract Mark
A logo that uses a non-recognizable or abstract geometric form to represent the brand.
Emblem
Text embedded within a symbol or icon, often resembling a badge or seal.
Mascot
A logo featuring an illustrated character that represents the brand.
Minimalist Logo
A clean and straightforward design using simple lines and shapes.
Note: The logos displayed on this page are used solely for reference and educational purposes to illustrate different logo types and design concepts. These logos belong to their respective owners and are presented as examples to help clients understand branding options.